Bonus content

Module 6: Creating value through branding


  • The reason why your customer only cares about price is because you haven't given them anything else to care about.
  • Your customer need to understand what you're really selling.
  • Branding is the emotional story you tell your customers... over and over.
  • Branding allows you to easily refute customer objections to price
Top 3 Excuses
  1. Branding doesn't directly generate income
  2. Branding is expensive
  3. Customers don't care about branding.
Who is this course for?
  • Small Business Owners
  • Entrepreneurs
  • Coaches
  • Marketers