How to Make a Viral Commercial on a Budget

Michael Jamin Branding

Marketing Tips from a Hollywood Screenwriter For the past 25 years, I’ve been a sitcom writer, working on shows like Just Shoot Me, King of the Hill, Beavis & Butthead, Wilfred, Out of Practice, Rules of Engagement, Lopez and Tacoma FD. I’ve also served as Executive Producer and Showrunner of Glenn Martin DDS, Maron, and Rhett & Link’s Buddy System. So I know how …

How to Find Your Brand’s Voice

Michael Jamin Branding

Proper branding starts with finding your brand’s voice. It’s literally the manner in which you speak to your customers. Some brands use language that’s fun and friendly, others speak in a manner that’s more adult and sophisticated. So how do you know what voice is right for your brand? It all comes down to knowing who your customer is. If …